With a history of innovation spanning over 100 years, Firestone is a trusted brand that has stood the test of time. Today, Firestone continues to inspire generations of drivers both on and off the track with an advanced range of tyres built for safety, reliability and value for money; tyres that not only honour Firestone’s proud heritage but also its vision for the future.

Bridgestone Corporation purchased Firestone in 1988 for $2.6 billion, transforming the companies’ combined operations into the world’s largest tire and rubber company. The operations in the Americas were renamed Bridgestone/Firestone, Inc. and became the largest subsidiary of Bridgestone. As part of its integration with Bridgestone’s existing U.S. operations, Bridgestone/Firestone moved its headquarters from Akron to Nashville in 1992….